We are hiring Senior Digital Marketing Specialist for one of our clients Marketing Agency
specialisation food and beverage
Job Description:
Develop and implement comprehensive marketing strategies.
Conduct market research and competitor analysis to understand the landscape.
Define brand positioning and messaging for each AIC brand.
Set marketing goals and objectives aligned with business objectives.
Develop integrated marketing plans across ATL, BTL, and TTL channels.
Manage and optimize social media channels (Facebook, Instagram, LinkedIn, etc.) to build brand awareness and engagement.
Lead search engine optimization (SEO) and pay-per-click (PPC) campaigns to drive website traffic and leads.
Utilize email marketing and other digital channels to nurture leads and convert them into customers.
Oversee the development and execution of ATL campaigns (TV, radio, print) for maximum impact.
Plan and execute BTL activities (trade shows, events, promotions) to generate leads and drive sales.
Manage relationships with marketing agencies and vendors.
Develop and implement brand awareness and reputation management strategies.
Monitor brand sentiment online and offline and take corrective action as needed.
Job Requirements:
Bachelor's degree in Marketing, Business Administration, or a related field.
(3:5) years of experience in a senior marketing role with a proven track record of success.
Proficiency in marketing software and tools (e.g., Google Analytics, social media management platforms, etc.).
Working hours
9 AM : 5 PM
Two days off
*Remotly
For apply kindly send your cv with code (SRM01)
hrpassport2@gmail.com